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Abstract

General Motors are a Multinational cooperation located in the United States of America; it’s

commonly known as GM. It has its headquarters at Detroit. The company designs and

manufactures automobile and vehicle parts and also distributes them. They are also involved in

selling monetary services. They make cars and Lorries in over 30 countries. Their vehicles are

sold worldwide under various makes. The firm was created William Durant in 1908 as a holding

syndicate. It has been the largest vehicle manufacturer since 1931 up to 2000.The company has

several motorized –constituent and non-motorized constituents which it started in the 1980s.

These include being in involved constructions, mining. The current GM firm was formed in 2009

since the old company became bankrupt the company had become bankrupt until the

shareholders lost all their investments. The company has purchased most of the GM possessions

together with their Brand.

Literature review

As we can see general motors was a company created to build motor vehicles.Its one of the

largest companies and it produces brands which are known worldwide such as Cadillac and

Cheviot. It's a company that cares about its consumer needs, and therefore it tries to be as

innovative as possible to create what people would want and enjoy having. This is a group of

individuals dedicated to producing the best vehicles and beat all their competition. In the year

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2008, the firm was heading into bankruptcy and required the government of America to give it a

loan of over 13 billion dollars. The president at that time said that liquidating general motors

would have caused economic hardship at that time in the US.

Methods used to collect data

It involves, observation-I observed what was happening in the firm. The modes of

communication used with each other. The working schedule they used in that company, the

environment and also the speed of the workers while they were doing their work.

Taking notes- I took down notes of some of the new words I heard being used.

Interviewing- I interviewed one of the workers in the company to tell me more about the

relationship between the co-workers. The working hours and the benefits they obtained from the

company.

Internet- I searched for the history of the company. When it began, how it works and some

of its failures

Data collection

The company had a chairman and Executive officer who were elected by the members of

the company. The chairman is fixated on strengthening their core business of producing great

cars. The chairman tries to make the customers at the focus of everything that the firm is

doing.The firm also had a president who is involved in dealing with the companies trades all

over the world. Their president is also involved in planning new business growths.

The company had over 200, 000 employees working for them. The employees include

software engineers, accountants, sales representatives, parts counter associates and also restroom

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cleaners who work in the globally known firm. The firm nearly had a breakdown due to a

communication crisis, and it even became bankrupt, and another company bought its shares. The

managers mostly did not have a face to face communication with their staff while relaying a

message.

In the firm some parts had parts of a vehicle taken out and placed on a platform. This was in

a vehicle engineering center where they automobiles are examined. The workers in the company

examined designs of other vehicles to understand other companies better and design their own

and improved versions. There are many types of vehicles in the in the VEC which are

disassembled; this is where the benchmarking team of general motors is found. This team

enables them to obtain a nearly original manufacturing data of the vehicle. The staff always

spoke about how to improve their models and how there would be able to meet the need of their

customer. They were very concerned about the needs of their customers and how to beat their

completion. They had very nice co-operation with each other while work and where they differed

they tried to create an understanding between each other.

The workers working in the company worked in shifts. Though some individual complained

about not getting a secure working place and their shifts were not flexible as they would have

wanted.

A member of the firm said that he loved working there since the place was very nice to

work in. The management was very nice and cooperated very well with everyone working for

them and tried their best to provide proper working conditions for them. The individual also said

that the workers cooperated with each other very well hence making it the best place to be in.

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There were also reaping great benefits from the company, and the pay was good according to the

hours they worked.

Data Analysis

General motors main goal is to make their company the most valuable firm in the motor

vehicle industry. This would enable their company to obtain very high profits and give their

shareholder very high returns. They also have an allegiance to treat all their buyers all over the

world with respect thus earning them for life. They also pledge to care about the customer's

needs not only when they purchase new vehicles but for the whole period through which they

stay with those vehicles. General motors also strive to acknowledge their customers daily as they

try to obtain their allegiance which makes them better and much safer than the other companies

which are competing against them. They try to attain these goals by employing the best

individuals to work for them all over the world.

Why general motors do exists

General Motors is among the largest firms in history that manufacture locomotives in the

whole world. Their company basically to produce high-quality vehicles to satisfy their

customer's needs and also produce new brands depending on what the people would want.

Communication in the company

The manager sometimes communicates to her employees through a video to explain when

something has happened thus updating them internally. This shows that the communication

between the top officials and the people beneath them is mainly nonverbal communication.

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The employees had to communicate among themselves especially when one's shift was

over, and he was to be released. Employees also have wireless telephones that they carry around

in the manufacturing base that enable them to respond to changes very fast.They also had some

face to face communication with their leaders when they were to be updated on very important

issues.

These communications are held in these ways to ensure that the employees are well

informed about everything that is going on in the company. This is important since it enables

them to be the first ones to know if something is going on instead of hearing it from the media.

This also enables them to participate in trying to provide a solution to the problem at hand.

Proper communication creates a very strong internal relationship among the members of the firm

and develops a respectable customer relationship too.

Specialized language

The general motors stuff introduces the name Hy- wire in the year 2002. This term stands

for Hydrogen drive-by-wire. This was used to refer to a vehicle that runs on hydrogen fuel and

functions on a drive-by-wire instrumentation. This means that the automobile is electronically

controlled. A school child suggested this name.

Findings

I observed that the company had very many workers who were the specialist in different

fields ranging from engineers to people who are cleaning the floor. The working environment

was very nice and worker friendly. Workers cooperated with each other very well at a very fast

pace. The staff strives at producing cars that their customer would love and also tries to observe

the way other companies make their auto-motives to stay at the top of their game. I also noted

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that the company had once failed through searching for the company. This failure was due to a

communication hitch. This made the company be sold told another to liquidate it. Through this, I

concluded that for a company to work there must be a very strong communication medium

between the staff and the management.

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Work cited

Zhechev, Vladimir Sashov. "General Motors Bulgaria Research Paper." SSRN Electronic

Journal, 2011, Elsevier BV,

Perry, T.S. "General Motors On The HY-Wire." IEEE Spectrum, vol 41, no. 1, 2004, pp. 64-65.

Institute Of Electrical And Electronics Engineers (IEEE),.

Binder, Denis. "Meaty, Beaty, Big And Monopolistic: The Story Of General Motors." SSRN

Electronic Journal, 2007, Elsevier BV,

. "General Motors." Analytical Chemistry, vol 52, no. 9, 1980, pp. 1007A-1009A. American

Chemical Society (ACS),

Koerner, Elaine. "Technology Planning At General Motors." Long Range Planning, vol 22, no.

2, 1989, pp. 9-19. Elsevier BV,

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