Applications Of Scientific Method

Applications of Scientific Method

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Introduction

The main aim of the study is to use the scientific method in identifying the problem established

in our business. The fact that scientific method is usually the backbone of the many scientific

experienced obtained in our daily life. However, according to the scientific method used by

research, it indicates that it is usually a tool which assists in the handling of the problem and

establishes the better solution for the problem. The scientific method assists the individual in the

proper functioning and establishment of the goal as required in the life. It acts as the guidelines

to the business during the development of the new product to the business.

Problem identification

The problem identification is concerned with the business issues in identifying the best way to

sell cars in our business. The main issue is the decision in purchasing the new car because the

customer has the different option concerning the price and the type of the vehicle. However,

there are ways in which the organization can use in order to obtain the customer attitude towards

the product. Most of the customers buy the product according to the unique utilization and

disposal of goods. Moreover, the business needs to be in a unique position in order to obtain the

customer need by delivering the new famous car brand so as to capture the social and image of

the customers.

In addition, the company is actually faced with the issue of customer perceptions and it needs to

be handled in order to aim for the customer satisfaction. However, the issue of employee

motivation was very low and contributed to low output in the organization.

Formulate Hypothesis

H1.customers need to be influenced by the decisions to buy a product.

H2. Brand influences purchasing decisions and need to enhance self or social image.

H3. Assessment of issues

Problem solving

This actually involves the process of gathering different alternatives in the line with the main

issues affecting the organization. For instance, the company is actually faced with different

issues with the need to be handled in time so as to retain the normal rate in the business sector.

The following are ways in which the organization can use in order to solve the main problem

they include: Consumer behavior- This is the situation where the customer take a lot of time

when it comes to buying the product. Most of the business faces this problem because the

customer is in dilemma on the risk he/she is taking to buy the new car. Therefore the company

needs to emphases on the brand which will initially lead to more attention to them in the buying

business effectively.

On another hand, the organization should venture on the Brand and self/social image, this will

encourage the organization to attract more customers. Branding contributes a lot to the product

and differentiates from other competitors product. In addition, the use of unique names, logos,

and design actually result in the product advertisement and easy identification of the product for

the costumes. In today‘s business, most of the customers go through the variety of selection of a

product with the aim of searching for the best brand and they buy it. Branding of product initially

offers the customer the choices and also leads to the purchasing decision.

Conduct an experiment.

The experiment involves the organization implementing the actual solution into the ground. The

experiment seems to be hand during the introduction of the new strategy for effective

productivity. The organization opts to first teach the staff on the important of the changes been

implemented within the organization. The management initially faced a lot of confusion during

the period of implementation like the handling of customers with the new ideas. The

organization needs to implement the strategies step by step to avoid mismanagement within the

organization agenda. The issue of reward to the employees actually was positive to the

employees because it is linked to performance will force staff out of their comfort zones and

enhance innovativeness and realize employee’s full potential.

Conclusion

The organization needs to utilize the strategy very well so as to have more attraction of the

customers and make more profit. In addition, the implementation of the strategy needs a lot of

support from the management for better success of them. However, the organization needs to

utilize the strategies like; Branding of product- This includes the saying that a good brand is

considered as the main factor when choosing a new car more than price, safety, design, service

among other factors. In addition, customer need uniqueness and brand loyalty are the main

contributes of the customers in buying decision.

The other strategy is the organization need to develop the issues of assessment because the job

which is actually challenging and meaningful, prefer professional growth, do not accept or

accommodate authoritarian and traditional structures, need the life and work balance. Therefore,

the organization needs to establish the rewarding strategy in order to motivate the employees in

their work. Most of the organization uses the Maslow’s hierarchy when handling the issue of the

employee’s performance because they have different levels from the physiological needs and

highest self-actualization hence the management must be aware of this fact to develop a good

reward system.

Reference

Graeff T.R. (2010). Consumption Situations and the Effects of Brand Image on Consumers'

Brand Evaluations. Journal of Psychology & Marketing

Sung-Joon Y. and Ji E.P. (2012). Do sensory ad appeals influence brand attitude? Journal of

Business Research. (65), 11,

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