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Running Head: Article Reviews 1

Article Reviews

Name

Course

Lecturer

Date

Article Reviews 2

Article name: Exploring Strategic Human Resource Management Practices for Small Business

Owners in Texas

Author: TaMika Steward

The above article focuses on how managers can manage a productive workforce within

small business establishments. By conducting interviews in Texas on entrepreneurs who have,

more than five years’ experience the researcher was able to come up with the key factors these

entrepreneurs use to manage a successful employee population. I strongly agree on the strategies

that SME owners ought to adopt to run an efficient HRM department. The researcher found out

that the most experienced business had the most effective human resource department. Previous

mistakes by the businesses that have been in existence for long means they have moved on.

Upcoming businesses have to learn from them to avoid repeating the same mistakes (Small

Business Administration, 2015). Another major observation was that motivating the employees

made them stay. Motivating employees using various motivational practices like tokens

improves their efficiency and retention. Proper communication is also an essential part of a good

relationship between a business owner and their employees. This way crucial information can be

passed up or down the chain of command for more efficiency and a good relationship build up

between the employee and the employer. Training employees make them more equipped to

perform specific tasks and are obliged to stay at the organization longer. Creating a good

working environment makes employees stick longer at an organization (Sgobbi, & Cainarca,

2015).

Article Reviews 3

References

Sgobbi, F. & Cainarca, G. C. (2015). High-performance work practices and core employee

wages: Evidence from Italian manufacturing plants. Industrial & Labor Relations

Review, 68, 426-456. doi:10.1177/0019793914564967

Small Business Administration. (2015). Office of Advocacy-Small business profile. Retrieved

from http://www.sba.gov/advocacy

Article Name: The Leaders and Managers Critical Role in ECRM Adoption in SMEs in Yemen

Author: Ahmed Mohammed Taqi

The paper focuses on how leader and managers can successfully adopt electronic

customer retention management for small and medium enterprises in Yemen. The researcher

successfully establishes the importance of adopting the eCRM practices among small business.

He states that establishments with a running eCRM system enjoy customer loyalty, have better

marketing awareness and have a good relationship with their customers (Dezdar & Ainin, 2011).

The paper also successfully shows the importance of top managers of such organizations

learning the significance, implementation and management of an eCRM system. The paper will

be critical in reducing the failures experienced in the implementation of eCRm within SMEs in

Yemen. The researcher postulates that managers can lead to failures of success in the

implementation of the system. Where leaders understand their role in implementation and

management, there is a higher success rate in the adoption of eCRM (Harrigan et al., 2011). This

Article Reviews 4

research will be a good reference for managers in Yemen who are unsure of whether to adopt or

reject the implementation of eCRM within their organizations.

References

Dezdar, S., & Ainin, S. (2011). The influence of organizational factors on successful ERP

implementation. Management Decision, 49, 911-926. doi:10.1108/00251741111143603

Harrigan, P., Ramsey, E., & Ibbotson, P. (2011). Critical factors underpinning the e-CRM

activities of SMEs. Journal of Marketing Management, 27, 503-529.

doi:10.1080/0267257X.2010.495284

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