SAN BERNARDINO SYMPHONY ORCHESTRA 2
Benefits of an app in San Bernardino Symphony Orchestra
An application offers a way and platform through which an orchestra is able to connect
with its audience and disseminate this information to its followers. Effectively, this is a model
through which an orchestra is able to create a channel of direct engagement with its audience and
provide them with digital content through the means of this platform. For instance, the Boston
Symphony Orchestra has been able to use its iPhone app in creating an online conversation,
creating a program schedule and enabling users to buy tickets for its events. Through the app, the
platform is able to create and disseminate digital content in the form of its audios which users
can listen, share and download for local use. In addition, users can also create a playlist of their
favorite music tunes. Consequently, the app has enabled the orchestra to establish an ardent
followership and a group of fans that resonate closely with the music and content that the
orchestra offers (App Store Review, 2016).
In addition, the benefits of an app are not just limited to its ability to create an ardent
following, but also in enabling users to create their own music according to their taste through
the utilities that it provides. For instance, an app that has been created by cadenza enables users
to create music which resonates with musical possibilities as manifested in the course of
expression. The rich harmony and tapestry that it creates goes a long way in augmenting the
process of music making and establishing a give and take music experience that closely
resembles the course of typical conversation (App Store Review, 2016). In this process of music
making, the user has the ability to record themselves and equally create content which they can
listen to themselves or share with others through this same platform.
In the process, the use of an app also enabled the musical symphony to generate new
ideas about ways through which to improve their performance and music. In the process, they are