Business Plan | EssayIvy.com

Running head: BUSINESS PLAN 1

Business Plan – Gorgeous Kitchen and Bathroom Design

Name

Institutional affiliation

Running head: BUSINESS PLAN 2

Executive summary

Gorgeous Kitchen and Bathroom Design is a company that offers kitchen and bathroom

design services. It will specialize in furnishing the interiors of residences such as apartments and

senior living facilities. The firm will be operated and owned through a design partnership of Yijia

and Weixxi, who have many years of combined experience in designing kitchen and bathroom

interiors. Yijia also has five years' experience in building partnerships with famous designer

brands. Weixxi has very familiar with the trends that exist in the Chinese markets as well as

others located around the world

The potential of the kitchen and bathroom design market is growing each day, and

Gorgeous Kitchen and Bathroom Design can offer better quality services than the competitors in

the marketplace. For instance, the owners of this company will become specialists who meet all

certification requirements and obtain all of the necessary licenses to provide full installation and

specification services to meet every client's needs and desires. The projected financial goals are

conservative at first as we work to build the success and reputation of the business by offering

fees that are competitive in the marketplace. Once the business is up and running, we expect to

be able to generate repeat business with satisfied clients who will also refer us to their friends,

colleagues, and neighbors.

The company

The firm will be located in Wending road Shanghai China and will start operations with

two individual’s full time. Yijia and Weixi are the business partners in this firm. Yijia will be in

charge of all design responsibilities for the company and marketing duties for the company.

Weixi will focus on design responsibilities for the company, as he holds a master's degree and

Running head: BUSINESS PLAN 3

has years of experience in the field having worked throughout Europe and America. They will

be hiring part-time staff when necessary, and their duties will include general office work,

bookkeeping, and maintenance. These employees will not be participating in designs of the

kitchens and bathrooms for clientele.

Mission

The mission of Gorgeous Bathroom and Kitchen Design is to give high-quality bathroom

and kitchen design services to clients who live in apartments and senior living facilities at

affordable prices. These services will be at the pleasure of and based on the input and style

choices of our clients.

Business Description

There is a large number of potential clients in throughout China due to the warm weather

and the increasing number of baby boomers who will be living in the types of residences that we

will specialize in providing the interior design.

Our firm helps clients to purchase the necessary bathroom and kitchen equipment as well

as any decorations and antiques they would like included in their homes. We will help advice our

clients of the design trends that are popular and affordable for their budgets while making their

home look beautiful by meeting their exact specifications. Gorgeous Bathroom and Kitchen

Design is dedicated to meeting the challenge of providing for the interior design necessities of

our intended demographic, which are senior living residents who have special needs when it

comes to functional and visually appealing kitchens and bathrooms. Many elderly people in

China need unique and customized kitchen and bathroom furniture and fixtures. Therefore, the

firm is in a better position to achieve success in its mission. We will be able to show clients

Running head: BUSINESS PLAN 4

around our showroom, and if they purchase bathroom and kitchen products directly through us,

we will be able to provide design services for free.

Services Provided

Gorgeous Bathroom and Kitchen Design will provide services that are unique to each

design project, and the specifications of all products necessary for said projects will be suited to

match the architectural finishes and furniture aesthetics. The company will also offer more

staging services for the clients who deal with big apartments and senior residents.

Competition

Our showroom is located in a high-traffic area where many top quality fixture and

furnishings are sold. This is evident from the minute you walk in and find the best kitchen and

bathroom accessories on display from manufacturers like Kohler, Wei'erman, and Sika Wolini

cabinets. Many other competing design firms in the region also cater to clients that are in their

elderly years. However, there are only a few design firms that have the sufficient marketing and

design ability to offering the extent of services as the Gorgeous Bathroom and Kitchen Design

Company. We feel our level of products and services will drive potential clients to hire our firm

for their kitchen and bathroom design needs.

Targeted Customers

The customers targeted in this case are those individuals who have substantial bathroom

and kitchen requirements but have a limited number of financial resources to spend. Since the

services offered by the Gorgeous Kitchen and Bathroom Design Company are cheap and

affordable, it is easier for the firm to attract a broader range of potential customers with an

emphasis on middle-class consumers.

Running head: BUSINESS PLAN 5

Market plan

The advertisement of the location of our store on the social media platform throughout

the year will be at Weibo in China. Because not all products are on display in the showroom, we

provide a platform where our customers can review our products. We also plan to use a specific

logo that will represent the quality and affordability of the brand.

Finances 1 dollar=6.5Rmb

The cost of rent for our ideal location is budgeted at 540000 RMB yearly. A typical

renovation job cost is approximated to be 400000 RMB annually. A high-end bathroom and

kitchen cost an average of1000000 RMB where our clients will be charged 30 percent of their

purchases enabling us to earn 300000 RMB in every project.

Place new order. It's free, fast and safe

Paper type

Deadline

Page count

550 words

Total price: $ 15.00

Our customers say

Jeff Curtis

USA, Student

"I'm fully satisfied with the essay I've just received. When I read it, I felt like it was exactly what I wanted to say, but couldn’t find the necessary words. Thank you!"

Ian McGregor

UK, Student

"I don’t know what I would do without your assistance! With your help, I met my deadline just in time and the work was very professional. I will be back in several days with another assignment!"

Shannon Williams

Canada, Student

"It was the perfect experience! I enjoyed working with my writer, he delivered my work on time and followed all the guidelines about the referencing and contents."