THE FOUR FRAMWORK MODEL 4
other words, members share a common faith, which creates passion, creativity, and soul. In this
frame, rules, policies, and managerial authority matter less compared to trust. Martin (2012)
affirms that this structure challenges leaders to establish and maintain beauty, faith, and meaning
to their operations the same way believers do in temples. In a similar vein, 'Studying
Organizational Symbolism' (1996) classifies symbols as the most precise and observable
characteristics or organizational lifespan. For instance, universities, manufacturing firms, and
clubs proclaim their identities through logos in newsletters, clothing, and stationery. Some create
slogans to motivate members, practice celebrations to mark promotions or retirement, and reward
employees in a public ceremony (Grawitch & Munz, 2015). That is, organizations use symbols
as a mark of identity and differentiation among competing firms.
Lastly, the four-frame model suggests political frame as another lens through people can
view groups. Ideally, this perspective considers organizations as arenas or contests fields where
stakeholders express their opinions (Garvin, 2012; Johnson, & Zinkhan, 2015, January). More
explicitly, the frame emphasizes on power, winnings, and competition for scarce resources.
Therefore, diverse values, interests, beliefs, and behavior provide the productive avenue for
distribution of authority and resources. International or local negotiations are all about building
coalitions, compromise, and conflict management. Garriga & Melé (2013) argue that corporate
social responsibility programs are the best form of corporate politics. The authors affirm that
primary objective of any business is to maximize profit creation. In fact, shareholders’ theory
provides that managers should always make decisions that increase owners’ income. Logically,
CSR seems to strategic orientations most business adopts to boost their image as well as brand
equity. Cox (2013) presents a view on politics of global of supply chain and transitional capital.
In the article, the author indicates that transitional corporations based in the United States (U.S)