STRATEGIC HEALTHCARE 5
The doctor should establish an effective vertical and horizontal integration system in the
healthcare. The top management of the facility needs to have a healthy relationship with the
staff, patients and the community which helps in avoiding misunderstandings and conflicts
within the hospital. Therefore, Dr. Louise and his partners need to deal with complex issues,
such as partnerships, culture, organizational structure, efficiencies and infrastructural
requirements (Menaker, 2009). The changing trends in medical sector require an adequate
response in all the mentioned areas.
The CEO/Founder as a Crucial Element of Change
During the early days, CEOs were recognized for their excellent healthcare
administration who portrayed financial and operational expertise within the firm, with the
support and cooperation of their junior staff. The scenario is presented in the case where Dr.
Louise is tasked with overseeing daily operations of the facility. However, Dr. Louise’s
weaknesses are evident based on how employees are conducting themselves. This shows how
demotivated they are in their jobs (Menaker, 2009). The role of CEO has changed where they are
perceived as agents of change and are required to win hearts of various stakeholders including
staff, community, and other physicians. Since Dr. Louise was becoming old, he should have
begun the process of finding a replacement. The changed world requires a CEO with adequate
vision and a complete understanding of complex, strategic and practical activities to ensure the
success of the organization.
The concept explains the framework of mutual traditions, beliefs, and values which
regulates the manner in which individuals within an organization (Alvesson, 2013). Such
universal values hold a robust impact on staff within an organization and direct their dressing