IMPORTANCE OF COMMUNICATION     2 
 
Why communication skills are essential in organizational success 
  Many important factors come to play when achieving corporate objectives. 
Communication skill is the most important of all the other elements. In an organization, the 
success towards goals of a group substantially lies on the communication capabilities of the 
members (Alvesson, 2013). Making a careful observation of everything in an organization and 
expressing one's views in very important. It involves one to have a fluent understanding of all the 
aspects of the business and to make the other members of the organization understand each other 
better and also every other thing in the organization. Therefore, all the kind of outcome in an 
organization comes when the process of communication is given full attention. 
Why recruiters focus on finding leaders with excellent communications skills 
  There is not a company that hires employees who do not know how to communicate 
effectively. The recruiters go after the candidates with excellent communication skills because 
such employees can communicate with other employees and leaders and lead to good teamwork 
(Alvesson, 2013). The recruiter needs the employees who can effectively communicate the goals 
of the company in a manner of empowering and encouraging other employees into gaining 
success.  
What happens when there is a problem in the workplace? 
  Breakdowns of communication in a workplace can lead to the unhappiness of the 
employees and starting to work ineffectively. Poor communication can also lead to destruction in 
the leadership of the employees. When such happens, the organization is turned into a hostile and 
uncomfortable working environment. When a customer is dissatisfied, it can lead to slandering