UTILITY, ELASTICITY, & DEMAND
A shampoo is a liquid used to wash our hair and the product leaves the hair clean as well as a
nice smell. Healthy hair is important to everyone, so shampoo is recommended for most people.
Considering this, our target audience is young people specifically ladies. Our hope here to collect
adequate interest to this specific group so as to convince them to trust our product and try it. In
addition, our vital goal for this item promotion is to acquire our target market to buying the
product (Carnes, (n.d.).).Eventually, we don’t want the target market to at least try the shampoo;
the company want the purchase to continue. After achieving this goal, the final impacts must be
increased in sales, therefore improving our returns that will suddenly assist us shield our
expenses.
To attain all these, we should carry on the exploration on our target market. Therefore, increasing
our knowledge about the market supply. Clearly, the more we are acknowledged, the better the
opportunities of keeping them involved. Updating the target market should keep them involved,
and the paramount method to do this is to market the regular as well as gentle elements, which
we use in the product. We have to ensure that clients feel more interested in our shampoo for
strong and healthy hair. It is also our duty to demonstrate the product to be the best choice in
comparison with other similar products. Our product is ordinary, a price favored and verified to
be the best solution of your hair than other types. Attracting the target market devotion, there
must be an advert in commercials that is in radio and television practicing it during shows and
times that attract our specific target market. It’s my belief that one area to get most of the
attention is on social media (TUMBLR, Twitter, and Facebook). We may offer free samples in
the stocks where we will be marketing the products and offering free samples online. As a result
of brand product. Furthermore, there are two other alternatives which can be considered that