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Job satisfaction is positively correlated to styles adopted by mangers. If the managers
appreciate efforts of employees, listen to their inputs, and respect them, then employees will be
productive and organization goals will be achieved and vice versa. Employee job satisfaction is
correlated with received salaries, benefits, recognition, promotion, coworkers and management
support, working conditions, type of work, job security, leadership style of managers, and
demographic characteristics such as gender, marital status, educational level, age, work tenure,
and number of children (Kian, Yusoff and Rajah, 2014, p.100).
It is imperative for managers to ensure employees are satisfied and they have positive
attitude. This because customers perceive employees’ attitude to be representative of the how the
company is operated. An employee who talks to customers nicely and attends to their needs
satisfactorily creates a positive image of the company and the customers will come back for
more services and even refer their families and friends to the company. This will lead to
increased customer base and increased profitability in the long-run. On the other hand,
employees who have bad or uncaring attitude will create a negative image of the company in the
minds of customers and drive them away. Additionally, in the recent years, employee turnover
has gone up in most companies. Employees leave an organization if they dissatisfied or they are
being offered better employment package elsewhere. Hiring and training new employees is very
expensive, and managers should be committed towards retaining their employees by ensuring
they are satisfied (Masum, Azad and Beh, 2015, p.9).
Moreover, as globalization continues to take place, businesses are becoming more
competitive in terms of producing superior products and services at a competitive price. To
compete in the global arena, a company must have a creative and innovative workforce that
adapts to the changing nature of markets and innovates products and services that satisfy the