Marketing Mental Illness vs Gun Control Organization

Running head: MARKETING MENTAL ILLNESS VS GUN CONTROL ORGANIZATION1
Marketing Mental Illness vs Gun Control Organization
Name
Institution
Date
MARKETING MENTAL ILLNESS VS GUN CONTROL ORGANIZATION 2
Marketing Mental Illness vs Gun Control Organization
Messaging
Have you ever thought about the debates concerning the regulations of possessing
firearms by mentally ill people? Well, to ensure that you and I are safe, the government has
set some tight and strict regulations concerning the consumption of firearms by mentally ill
people. But how certain are we that mentally ill individuals will not touch guns? It has been
proved that guns handled by the mentally ill have led to disastrous situations that could be
avoided by placing strict laws on the issue (DeGrazia, 2016). the message below explains the
motives of the organization;
MARKETING MENTAL ILLNESS VS GUN CONTROL ORGANIZATION 3
Branding
The branding of the organization requires a perfect logo that will communicate
effectively concerning the objective of the organization (Jones, 2017). Integrating the
message of the company and having a conspicuous voice for gun control vs mental illness
theme can come up perfectly by creating brands for the public to understand. In this case, the
set of associations’ must be conspicuous concerning the motive of passing the message to the
public.
Target area
Mental illness vs gun control organization must strategize accurately concerning
meeting the demands of the public in the most affected geographical locations. For instance,
the organization should target institutions since they have been affected by various mass
shootings within the country putting students at risk (Kevin, 2012). Strict measures should be
put to protect public areas such as schools, clinics, markets and public areas.
MARKETING MENTAL ILLNESS VS GUN CONTROL ORGANIZATION 4
Time Frame
The best time for the gun control organization to advertise itself is at the beginning of
the year so as to create awareness before the school sessions begin. The time frame is most
importantly essential because it enables the lawmakers to be effective and efficient
concerning the agenda.
MARKETING MENTAL ILLNESS VS GUN CONTROL ORGANIZATION 5
References
DeGrazia, D., & Hunt, L. H. (2016). Debating gun control: How much regulation do we
need?.
Jones, R. (2017). Branding: A very short introduction.
Kevin, B. (2012). Gun rights & responsibilities. Minneapolis, Minn: Abdo.

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